Marketplaces like Amazon technically “own” your store, so they have the final say over your content and layout. So you may be wondering, why WooCommerce? This platform has a major market share, a lot of which can be attributed to how easy and quick it is to set up. There are many platforms that sellers can use to create an ecommerce store, such as GoDaddy and Shopify. To get off on the best foot possible, we’ve put together reasons why you should consider the platform, as well as a WooCommerce tutorial to help you get started. While setting up WooCommerce is a fairly easy process, there are things you can do to ease your selling journey from the start. Automattic acquired WooCommerce in 2015, and it has since become the platform of choice for many merchants looking to set up their stores.Įxample of a store built using WooCommerce So what is WooCommerce? It’s a free WordPress plugin that adds ecommerce functionality to WordPress websites. Of those numbers, WooCommerce powers 30% of ecommerce stores, making it a popular choice among ecommerce sellers. Global retail ecommerce sales increased by $926 billion between 20, according to eMarketer.
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